http://www.cogenttraining.com Stay the Course with Cogent Tue, 28 Apr 2009 21:24:35 +0000 http://backend.userland.com/rss092 en     ... http://www.cogenttraining.com/2008/07/17/52/ ... http://www.cogenttraining.com/2007/12/14/newsletter-volume-2-issue-4/ ... http://www.cogenttraining.com/2007/12/14/newsletter-volume-2-issue-3/ Outside Sales   It’s funny how so many people are fooled into thinking that marketing and sales don’t influence them.   In the movie, The Devil Wears Prada, Miranda Priestly (played brilliantly by Meryl Streep) and some assistants are deciding between two similar belts for an outfit. New hire Andy (Anne Hathaway) snickers because ... http://www.cogenttraining.com/2007/06/29/newsletter-volume-2-issue-2/ The average time to read this newsletter is 4 minutes. Enjoy! Outside Sales Reps How do we identify needs? How do we find out what prospects and customers' needs are? We don't walk up to someone on the street and say, “What are your needs?” or, give them suggestions such as, “You ... http://www.cogenttraining.com/2007/03/07/newsletter-volume-2-issue-1/ Summer is flying by and gas prices haven't really come down much (if at all). Nevertheless, I hope you've done something enjoyable these last few months, whether that be taking in a ballgame, going to the shore, even seen a good movie or done some fishing or swimming. It's nice ... http://www.cogenttraining.com/2007/03/06/newsletter-volume-1-issue-2/ How many times have you been introduced to someone and then immediately forgotten their name? Too many, if you're like most people. Why is this? In my opinion, it's because their name never really registers with us to begin with. Remembering, according to memory expert Harry Lorayne, is a process of association. ... http://www.cogenttraining.com/2007/03/05/newsletter-volume-1-issue-1/